Innovation: Launch

Tuesday, November 14, 2023

Innovation isn't just for startups – established companies are breaking new ground and developing new technologies. Innovation: Launch at The Phocuswright Conference is the platform for companies of any age that are changing the travel landscape. 

What is Launch?

Launch provides companies that are ready to unveil a groundbreaking innovation with a spot in the limelight and a chance to wow the travel industry's most savvy and engaged audience during The Phocuswright Conference.

Eligibility Criteria

  • Must have a new, breakthrough and market-changing innovation to present
  • All interested companies will complete an interview with Phocuswright analysts to be considered
  • Accepted contestants pay $25,000 ($22,500 for contracts received before September 1) for entrance to Innovation: Launch and The Phocuswright Conference


Innovation: Launch provides a comprehensive package, including presentation time, a dedicated spot in the online platform and access to travel's most discerning audience.

All contestants of Innovation Launch receive:

  • 10-minute program segment (includes demo and feedback/Q&A)
  • Two tickets to The Phocuswright Conference
  • Video recording and live streaming of your demonstration
  • Kiosk package on the exhibit floor (upgrades available)
  • Company profile, logo and URL on the conference website and online platform
  • Listing on all program schedules
  • PhocusWire interview (onsite or online post-event)
  • 100- to 150-word editorial-written introduction to video interview, posted after event
  • Pre-event article on PhocusWire featuring all Launch innovators
  • Membership to an elite alumni group

Innovation: Launch Awards

  • Travel Innovation Award: winner and runner up
  • People's Choice Award

View all award information here.

Apply Today

Review the eligibility criteria and demonstrator benefits and submit your application.

Space is limited!

Demonstration Fee: $25,000
Price for contracts received before September 1: $22,500

Questions? Contact our team.

Apply Now