Innovation: Launch

Monday, November 15, 2021

Innovation isn't just for startups – established companies are breaking new ground and developing new technologies. Innovation: Launch at The Phocuswright Conference is the platform for companies of any age that are changing the travel landscape. 

What is Launch?

Launch provides companies that are ready to unveil a groundbreaking innovation with a spot in the limelight and a chance to wow the travel industry's most savvy and engaged audience during The Phocuswright Conference.

Eligibility Criteria

  • Must have a new, breakthrough and market-changing innovation to present
  • All interested companies will complete an interview with Phocuswright analysts to be considered
  • Accepted contestants pay $20,000 for entrance to Launch and The Phocuswright Conference


Innovation: Launch provides a comprehensive package, including presentation time, a dedicated spot in the online platform and access to travel's most discerning audience.

All contestants of Innovation Launch receive:

  • Six-minute program segment (includes demo and feedback/Q&A)
  • Two tickets to The Phocuswright Conference
  • Video recording of demonstration
  • Kiosk exhibit package (incudes branded kiosk, Wi-Fi Internet connectivity, electrical service and 2 stools)
  • Branded microsite in the conference virtual platform
  • Company profile on our conference website and virtual platform
  • Inclusion in all program schedules
  • PhocusWire interview (onsite or online post-event)
  • Live streaming and on-demand recording of session for all attendees
  • Pre-event article on PhocusWire featuring all Launch innovators
  • Membership to an elite alumni group
  • One mentee subscription (six months) to Phocuswright Connects

Innovation: Launch Awards

  • Launch People's Choice Award: winner and runner-up

View all award information here.

Apply Today

Review the eligibility criteria and demonstrator benefits and submit your application.

Space is limited!

Demonstration Fee: $20,000

Questions? Contact our team.

Apply Now