Innovation: Launch

Tuesday, November 17, 2020

Innovation isn't just for startups – established companies are breaking new ground and developing new technologies. Innovation: Launch at The Phocuswright Conference Online 2020 is the platform for established companies that are changing the travel landscape. 

What is Launch?

Launch provides established companies that are ready to unveil a groundbreaking innovation with a spot in the limelight and a chance to wow the travel industry's most savvy and engaged audience during The Phocuswright Conference Online 2020.

Eligibility Criteria

  • Established company five years or older
  • Must have a new, breakthrough and market-changing innovation to present
  • All interested companies will complete an interview with Phocuswright analysts to be considered
  • Accepted contestants pay $10,000 for entrance to Launch and The Phocuswright Conference


Innovation: Launch provides established companies a comprehensive package, including presentation time, a spot in the Innovator Showcase and access to travel's most discerning audience.

All contestants of Innovation Launch receive:

  • Two registrations to The Phocuswright Conference Online 2020
  • 9.5-minute program segment (demo and feedback/audience Q&A)
  • Video recording of demonstration
  • Virtual exhibit
  • Company profile on website and networking platform
  • Inclusion in all program schedules
  • PhocusWire interview
  • Live streaming and on-demand recording of session for all attendees
  • Pre-event article on PhocusWire featuring all Launch innovators
  • Pre-event, on-site and post-event conference promotion
  • Membership to an elite alumni group

Innovation: Launch Awards

  • Launch People's Choice Award: winner and runner-up

View all award information here.

Space is limited!

Apply Now for 2020

Deadline: October 16

Review the eligibility criteria and demonstrator benefits and submit your application.

Demonstration Fee: $10,000

Questions? Contact our team:
[email protected]

Apply Now