Commitment to Social Responsibility

PROTECTING THE ENVIRONMENT

Leading by example

Phocuswright is committed to being a leader in environmentally-conscious events by taking proactive, voluntary measures.

We are offsetting the carbon footprint of The Phocuswright Conference including waste, power and water usage, food and beverage and transportation emissions of every attendee.

REDUCING AND REUSING

Responsible operations

We offset the carbon footprint of the entire event, including every attendee's emissions from flights, ground transportation, water usage and waste, plus the emissions from producing the conference.

We are working with the host hotel and sustainability organizations to calculate emissions to offset, focusing on reducing and reusing where possible, as well as opting for digital signage when applicable.

FEMALE FOUNDERS

Elevating and amplifying the voices of female founders

Phocuswright is collaborating with Nina Kleaveland from "Female Founders in Hospitality", Rita Varga from "Raizup", and Iris Serbanescu from "wmnsWORK" to curate a compelling program tailored for female founders.

The goals are to:

• Elevate and amplify the voices of female founders in the travel technology industry, showcasing their contributions, innovations, and leadership roles.
• Foster an inclusive environment where female founders can connect with peers, mentors, potential investors, and industry stakeholders to build meaningful relationships and partnerships.
• Not only spotlight the contributions of female founders but also to create a sustainable ecosystem where they can thrive, collaborate, and inspire others.

CREATING A SPACE FOR EVERYONE

A diverse and inclusive event

Phocuswright is working with organizations to improve diversity in the audience. The Philip C. Wolf Memorial Scholarship offers tickets and hosts attendees that better represent the diversity of the travel industry and its global representation.

The New Leadership for a New Age Program is designed to promote flexibility, trust, and purpose-driven work and brings together industry leaders for small-group mentorship and a dynamic panel discussion focused on future-proofing teams, navigating uncertainty, and leading with agility. Attendees will leave with fresh perspectives, valuable connections, and actionable strategies to turn change into opportunity—and ensure their organizations are built for growth and success in the new era of work.

POWERING GREAT DECISONS

Research on sustainability

Recently, consumers’ interest in greener, sustainable lifestyle habits has surged. In the travel industry, aligning with consumers’ expectations around sustainable practices is key. While the global pandemic forced leisure travelers to take fewer trips and alter their typical traveling style, purchases and attitudes vary by country and demographic.

The following reports are part of a comprehensive consumer research study focused on sustainability in the modern travel environment.
Sustainability in Travel Report 2023

Green Dilemma: How Cutting Emissions Cuts Into Corporate Travel

Beyond Climate Change: Cultural and Economic Sustainability in Travel

Sustainability Dissonance: What Travelers Say vs. What They Do (and What to Do About It)

Far From the Madding Crowd? The Truth About Overtourism and Dispersal

SUPPORTING INCLUSIVE WORKPLACES

CEO-driven business commitment

Phocuswright's parent company Northstar Travel Group is a member of CEO Action for Diversity and Inclusion. It's the largest CEO-driven business commitment to advance diversity and inclusion in the workplace, and includes the I Act On pledge for any individual to take.