Bringing to life hospitality marketing innovation with real-world examples, HSMAI presents winners of its 2019 Adrian Awards to share their unique case studies. The stories behind these successful initiatives and winning strategies will be fuel for lively discussion. The case studies include the background, intended target audience, summary of the goals and objectives, strategy and implementation, cost, and - of course - the results. Attendees also receive the HSMAI Adrian Awards summary report of case studies from all 14 winners.
