Headquarters: Los Angeles, CA U.S.
Leadership: Jason Lehmbeck, CEO; John Zimmerman, COO; Dave Schwartz, VP, Marketing; Dr. Ben Zamanzadeh, VP, Engineering; Frank Lee, VP, Sales & Client Services
DataPop's semantic advertising technology creates engaging, relevant ads for travel marketers by matching the marketer's most relevant offerings to consumer intent. The proprietary travel data models take into consideration millions of inputs such as geography, details, amenities and local promotions. DataPop's system helps marketers uncover why messages resonate with consumers, enabling long-term performance gains.