Headquarters: Luxembourg

Leadership: Bruno Chauvat, Alexandra Fernandez Ramos, Dr Alexander Weber

For each hotel worldwide, we create a unique sequence of hotel DNA tags that are relevant based on the wisdom of travelers & experts. Unstructured Big Data are analyzed through natural language processing & machine-learning algorithms to produce structured data. The result is a worldwide database of Hotel DNA & related products: Geo-targeted DNA, Seasonal DNA, Hotel DNA Similarities, to feed & power hotel booking and targeted advertising platforms.