Event: 2020 Phocuswright Conference
Product: Enterprise Digital Experience Platform (DXP)
HQ: Jacksonville, FL U.S.
Principal(s): Joe Hyman, CEO; Robert Arnold, President; Addams England, SVP Information Technology
Funding: No outside funding.
Product Description: Enterprise Digital Experience Platform (DXP) simplifies management of online sales and marketing with an all-in-one platform. DXP is now private labeled, so clients can maximize direct revenue and efficiency at scale. DXP offers personalized guest experiences, BI, multiple integrations, promotional scheduling, automated SEO and ADA functionality, CMS management and more. Our customer data platform, TargetingHub®, uses existing data assets and predicts audiences and campaigns most likely to book.
Business Model: Vizergy's business model is based on monthly licensing fees per domain plus an annual contract for any professional services layered on top of the Vizergy Marketing System (SaaS platform).
Competitors: WordPress, NextGuest, Milestone Internet Marketing, HubSpot, TravelClick
Competitive Edge: Simplify the management of digital sales and marketing with an all-in-one platform. New white label capability makes managing 100s of websites on our tech stack easy, so you can focus on driving growth and profits through efficiency. Empower your team to focus on strategy, not complex technology.
Market Opportunity: The hospitality market is expected to grow at a CAGR of around 8% to nearly $5,891 billion by 2022, according to Forbes. E-commerce has seen a 129% year-over-year growth and across the world. Company websites are the last mile to purchase and create a user experience. At the forefront is personalization and data marketing, completely built into the Enterprise DXP. To really own your customer, sell your solutions, and retain clients, you must control the last mile.
Early Customers: Serving over 1000 properties as marketing and technology provider. Co-branded, direct with some in completely opaque white label.
Contact: Ryan Ridge, Senior Director, Business Development; Ryan.r@vizergy.com; +1 904 389-1130 x155
