Event: 2022 Phocuswright Conference
Product: Aidaptive
HQ: Cupertino, CA U.S.
Principal(s): Rakesh Yadav, Founder & CEO
Funding: $16M from Dell Technologies Capital, SHAKTI, Executives at Google, the Chief Data Scientist for the White House and more than a dozen veteran Silicon Valley technologists and business leaders.
Product Description: Powered by Jarvis ML, Aidaptive’s predictive personalization engine gives online businesses the power to automatically predict the affinity and intent of prospective customers, then deliver personalized content to them in real time.
Aidaptive’s Predictive Recommendations and Predictive Search products are focused, plug-and-play solutions that personalize critical touchpoints of a guest’s booking journey. Aidaptive’s mission is to empower any sized hospitality or eCommerce provider with the power of OTA-grade machine learning.
Business Model: Jarvis ML operates under a software-as-a-service (SaaS) business model.
Competitors: Salesforce, Optimizely
Competitive Edge: Predictive Personalization utilizes machine learning to predict and deliver content to prospects across their digital journey that is truly relevant to them, one-to-one. Aidaptive’s real time, automated personalization engine delivers better engagement & monetization, at scale.
Market Opportunity: Aidaptive’s personalization engines enable brands to take advantage of the power of machine learning. As the Amazons and Airbnbs of the world take market share, independent brands must leverage their own data as an asset to create long-term autonomy.
Aidaptive’s capabilities in curating and deploying data-driven experiences allow brands up and down the maturity curve to boost revenue while optimizing customer experience.
Early Customers: Twiddy & Company Vacation Rentals, Bearbottom Clothing, Gemini Sound
Contact: Evan Dolgow, Head of Predictive Hospitality; [email protected]; +1 561 707-6174
