Event: 2022 Phocuswright Conference
Product: Celitech eSIM API
HQ: Santa Clarita, CA U.S.
Principal(s): Al Fares, CEO; Richard Bratton, CCO; Kerri Zeil, Business Development; Lauren Koenig, Chief Marketing Officer
Funding: Total of $2m by: Cove Fund, Tech Coast Angels, Blue Startups, Hawaii Angels, and founder
Product Description: Celitech helps travel-related companies offer co-branded Int’l cellular data plans using one-click eSIM technology. The B2B company offers a proprietary eSIM API enabling its partners to generate new revenues and mobile engagement while helping their travelers save up-to 80% on data roaming.
Business Model: Utilizing over 700 networks globally, Celitech enables travel-related companies to offer eSIM-as-new-ancillary and generate new revenues & mobile engagement, while helping their int'l travelers save 80% on data roaming.
Competitors: Carrier Roaming, Google Fi, Truphone & distributors/apps
Competitive Edge: Proprietary programmable eSIM API (with utility patents in the UK, Europe, and the US), VC backed experienced team, and 15x growth in H1’22. Named as the “Overall Wireless Broadband Solution of the Year” by Mobile Breakthrough for 2019-2022.
Market Opportunity: From 3 billion international leisure trips without data roaming, about 1.2 billion trips can be connected with wireless eSIM as a new ancillary service. In addition, the existing $63b international roaming market, which is dominated by corporate travel, can reap the benefits of up-to 80% savings.
Early Customers: Expedia, Kayak, FlightHub, Fareportal, JTB, Bolttech, Giant, Hoom, etc.