StatusMatch.com


StatusMatch.com
Mark Ross-Smith

Mark Ross-Smith

CEO & Co-Founder
Mark Ross-Smith is a technology entrepreneur who formally has created and successfully exited a large telco social network business in 2013. Entering the travel industry in 2014, Mark gained experience as an airline executive with Malaysia Airlines, running the loyalty program, consulting with global airline brands on loyalty monetization, and co-founding StatusMatch in the middle of the pandemic with other former airline executives. More info on Mark at https://www.linkedin.com/in/markrosssmith

Event: 2022 Phocuswright Conference
HQ: Singapore
Principal(s): Mark Ross-Smith, Stuart Melim, Phil Gunter
Funding: No external funding. 100% bootstrapped. Profitable from day one.
Product Description: StatusMatch as a service enables major airline and hotel brands to acquire new high-value customers through a structured, co-branded platform. The co-branded platform operated by StatusMatch.com allows travel brands to outsource customer acquisition to a third party who handles all of the customer processing, validation and fraud checks. Airlines traditionally processed these requests within 4-6 weeks, and the StatusMatch platform handles them within minutes, thus leading to a fantastic customer onboarding experience, which results in more revenue faster for brands that we work with.
Business Model: StatusMatch as a service for major airline & hotel brands. StatusMatch charges on a per application basis to either the end user or to the travel brand. The business model and market potential is therefore virtually unlimited and to the degree of the number of air travelers globally each year.

More at: https://www.youtube.com/watch?v=FNfxsttYXXo
Competitors: Salesforce, airlines/hotels doing it inhouse
Competitive Edge: Experienced team, speed to market/major airline clients, name of the brand, right timing
Market Opportunity: 30% of all airline ticket sales come from the top 5% of airline loyalty members globally. This group of travellers are the single most valuable, most profitable group of customers an airline can acquire. StatusMatch helps airlines acquire more of these customers.

Overview of the market and the opportunity: https://www.youtube.com/watch?v=FNfxsttYXXo
Early Customers: Air Canada, Emirates, Lufthansa, Frontier Airlines, Royal Air Maroc (in first 12-months)
Contact: Mark Ross-Smith, CEO & Co-Founder; [email protected]; +60 12 3668 507