Event: 2024 Phocuswright Conference
Product: AI Data Cloud For Travel and Hospitality
HQ: Bozeman, MT U.S.
Principal(s): Founders: Benoît Dageville, Thierry Cruanes and Marcin Zukowski
Funding: NYSE: SNOW
Product Description: The Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse.
Business Model: Snowflake makes enterprise AI easy, efficient and trusted. Thousands of companies around the globe, including hundreds of the world’s largest, use Snowflake’s AI Data Cloud to share data, build applications, and power their business with AI. The era of enterprise AI is here. Learn more at snowflake.com.
Competitors: Databricks, Google BigQuery, Amazon Redshift, Microsoft Fabric
Competitive Edge: Everything is easier in the AI Data Cloud. Snowflake delivers ease of use, instant elasticity, and lower TCO.
-From Endless Silos to Unified Data
-Hidden Costs to Superior TCO
-Piecemeal Policies to Universal Governance
Market Opportunity: The Composable CDP for Travel and Hospitality targets leading enterprises in travel and hospitality, including major hotel chains, airlines, and travel agencies. This sector faces unique challenges in managing and leveraging vast amounts of customer data to enhance personalization and loyalty programs. The market opportunity is substantial, as the travel and hospitality industry is increasingly prioritizing data-driven strategies to stay competitive and meet rising customer expectations.
Early Customers: American Airlines, JetBlue, San Francisco Airport, Navan, CarTrawler, Marriott, Wynn, Accor
