Neil Geurin leads the Airline Retailing organization for AA, building both critical relationships and critical technology that impact customer experience with American. Neil works with all the travel retailers who sell American Airlines and partners who cover distribution initiatives, improvements to our direct channels and our efforts to assist new start up technologies that could change the future for the industry. He also supports American’s relationships with corporate travel accounts and the companies that develop booking tools they utilize.
Neil joined AA in 2002 and his time at American has been spent in a variety of roles, from driving email marketing strategy in our Loyalty team to managing pricing and yield management for AA’s Pacific network. During his time in revenue management, he was responsible for launching the revenue management component of AA’s joint business with Japan Airlines. In 2012 he joined the Sales Strategy organization and had the opportunity to help guide our approach to Corporate and Agency partners through a dynamic period that included the merger of American and USAirways. Over the last few years Neil has guided our Digital and Distribution Strategy groups as we’ve made significant strides in the development of upgraded tools for customers and integration of New Distribution Capability (NDC) strategies.