Cruise Summit

Supported by:

A dedicated program for the cruise industry

Join us on Tuesday, November 17 for the Cruise Summit at The Phocuswright Conference - a focused, 2.5-hour program bringing together cruise leaders, innovators and technology partners.

This special session delivers actionable insights, strategic discussion and high-value networking - all within the broader Phocuswright Conference experience.

What to expect

Exclusive Research Presentation

Get early insights from "Evolution of U.S. Cruiser 2026" - a pivotal Phocuswright study exploring:
  • Active cruiser profiles and high-value segments
  • Behavioral and psychographic trends
  • Key motivators and barriers to booking
  • The evolving role of travel advisors

Cruise Travel Marketing & AI

Discover how AI is transforming:
  • Customer acquisition strategies
  • Personalization and targeting
  • Marketing performance and efficiency

Industry Roundtable

Join a dynamic discussion with cruise line leaders and technology experts on:
  • Market trends and challenges
  • Innovation across distribution and operations
  • The future of the cruise ecosystem

Who should attend

The Cruise Summit is designed for:

Cruise line professionals

Leaders and decision-makers across:
  • General management
  • Commercial and revenue strategy
  • Marketing and distribution
  • Technology and innovation
  • Operations

Companies serving the cruise industry

Organizations that support or partner with cruise lines, including:
  • Tours and activities providers serving cruise guests
  • Travel technology companies
  • Marketing, sales and distribution platforms
  • Agencies and service providers targeting cruise clients or cruise lines

Included with conference registration

Already registered for Phocuswright Conference? The Cruise Summit is included at no additional cost.
Exclusive Access for Cruise Line Professionals
Qualified cruise line employees may apply for exclusive access to attend the full Phocuswright Conference at a preferred rate. Apply for Exclusive Access

Why attend the Cruise Summit?

  • Access exclusive cruise-focused research and insights
  • Understand emerging traveler behavior and demand drivers
  • Learn how AI is reshaping cruise marketing
  • Connect with industry peers, partners and decision-makers
  • Tap into Phocuswright’s leading industry expertise
Register Now
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